Quarterly test KasperskyLabs 204 B2/C1 2023/12/15 12:58:37 20231215_1258 Nataliya Filatova Nataliya.Filatova@kaspersky.com 87 inc_drills/grammar_defining_non_defining_clauses_selection_b2_02.csv 1 Grammar B2 - 02 Defining and non-defining clauses 0 The computer (which|that) I have at work is very slow. The computer that I have at work is very slow. 1 1 Anti-viruses, which have been available for two decades, are efficient. Anti-viruses, which have been available for two decades, are efficient. 2 2 Only anti-viruses (which|that) have been around for two decades are efficient. Only anti-viruses which have been around for two decades are efficient. 3 3 The article (which|that) was discussed last week was more controversial than this one. The article that was discussed last week was more controversial than this one. 4 4 The company, which was founded in 1991, has remained a family business. The company, which was founded in 1991, has remained a family business. 5 100 inc_drills/vocab_brands_b1_02.csv 2 Vocab B1 - 02 Brands 0 how familiar people are with a brand (or its logo and slogan) brand awareness brand awareness 1 1 ideas and beliefs people have about a brand brand image brand image 2 2 using an existing name on another type of product brand stretching brand stretching 3 3 statement made in an advertisement, usually by sb famous or important, saying that they use and like a particular product endorsement endorsement 4 4 likely to last for a long time without breaking or getting weaker durable durability 0 5 a good compromise between quality and cost value for money value for money 5 6 to make ideas, feelings, etc. known to sb to convey to convey 6 85.7 Vocab B1 - 02 Writing (~300words) The Business Advanced Unit 5 Strategic marketing pg 67 ex 6 writing the_business_mac_millan_advanced_students_book_pg58-69_unit5_strategic_marketing.pdf OR Choose two topics from the list below.
(150 words / topic)]]> How does your company nurture a special relationship with their clients?

When you choose a product, do you want to get more bang for the buck?

What generation do you belong to? What kind of advertising do you react to best?

Do you agree that a brand is more important than quality?

Sales at your company have been declining. Imagine you have to redesign the strategic branding. What would you do?

Is your corporate culture profit oriented, or rather concerned by ethical choices?

]]> , (no comma needed here) since they feel more tailored to my preferences. In addition, I also like advertising that provides storytelling and originality. I like advertisements that convey a genuine message or connect with me on an emotional level. In particular, this refers to the New Year advertisement, (= defining clause → no comma needed here) which gives me a sense of hope, joy, and celebration. For example, a very well-known Coca-Cola commercial with trucks and Santa Claus.]]> 80